TRAKYAKA, sa\u011fl\u0131k turizmi geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131nda b\u00f6lgesel ortak hareket etme k\u00fclt\u00fcr\u00fc yayg\u0131nla\u015ft\u0131r\u0131lacak strateji eylem plan\u0131n\u0131 bir s\u00fcre \u00f6nce uygulamaya koydu.<\/p>\n
Plan kapsam\u0131nda Trakya Sa\u011fl\u0131k Turizmini Geli\u015ftirme Derne\u011fi kuruldu, payda\u015flarla toplant\u0131lar\u0131 d\u00fczenlendi, b\u00f6lge \u00fcniversitelerinde bulunan turizm b\u00f6l\u00fcmlerinin, sa\u011fl\u0131k turizmi \u00e7al\u0131\u015fmalar\u0131na aktif olarak kat\u0131lmalar\u0131 te\u015fvik edildi, sa\u011fl\u0131k turizm zirveleri ve konferanslar\u0131 ger\u00e7ekle\u015ftirildi, hedef pazar analizleri yap\u0131ld\u0131, dijital pazarlamaya a\u011f\u0131rl\u0131k verildi, yurt d\u0131\u015f\u0131 sa\u011fl\u0131k turizmi fuarlar\u0131na kat\u0131l\u0131m sa\u011fland\u0131.<\/p>\n
\u00c7al\u0131\u015fmalar kapsam\u0131nda yurt d\u0131\u015f\u0131ndan gelen hasta say\u0131s\u0131nda b\u00fcy\u00fck art\u0131\u015f kaydedildi, b\u00f6lgede sa\u011fl\u0131k turizmi yetki belgesi bulunan 46 kurulu\u015fta eylem plan\u0131n\u0131n uygulanmas\u0131 sonras\u0131 \u00e7ok say\u0131da yabanc\u0131 hasta tedavi oldu.<\/p>\n
TRAKYAKA Genel Sekreteri Mahmut \u015eahin, AA muhabirine, sa\u011fl\u0131k turizminde Trakya’n\u0131n k\u0131sa s\u00fcrede b\u00fcy\u00fck mesafeler katetti\u011fini s\u00f6yledi.<\/p>\n
![\"\"](\"https:\/\/www.aa.com.tr\/uploads\/userFiles\/88e4063b-7018-4331-b06e-f0cb513ac64c\/2024%2F02%2Fsaglik15-mahmut.jpg\"\/)
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\u015eahin, TRAKYAKA olarak 2017’den beri sa\u011fl\u0131k turizmiyle ilgili \u00e7al\u0131\u015fmalar yapt\u0131klar\u0131n\u0131, son y\u0131llarda yurt d\u0131\u015f\u0131 pazar\u0131 \u00e7al\u0131\u015fmalar\u0131na a\u011f\u0131rl\u0131k verdiklerini ifade etti.<\/p>\n
B\u00f6lgedeki sa\u011fl\u0131k turizmini geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131 sayesinde Trakya’ya gelenlerin her y\u0131l katlanarak artt\u0131\u011f\u0131na dikkati \u00e7eken \u015eahin, “Strateji eylem plan\u0131n\u0131n ilk y\u0131llar\u0131nda b\u00f6lgeye sa\u011fl\u0131k turizmi i\u00e7in yurt d\u0131\u015f\u0131ndan 7 bin ki\u015fi gelirken bu say\u0131 ge\u00e7en y\u0131l 48 bine \u00e7\u0131kt\u0131, bunu art\u0131rmak i\u00e7in \u00e7al\u0131\u015f\u0131yoruz.” dedi.<\/p>\n
\u015eahin, Trakya’ya tedavi olmak i\u00e7in Balkanlar, Avrupa ve Amerika Birle\u015fik Devletleri’nden hastalar\u0131n geldi\u011fini dile getirdi.<\/p>\n
“Hasta say\u0131s\u0131n\u0131 y\u0131ll\u0131k 60 bine \u00e7\u0131karmay\u0131 hedefliyoruz”<\/h3>\n
Ge\u00e7en y\u0131l\u0131n sa\u011fl\u0131k turizmi a\u00e7\u0131s\u0131ndan b\u00f6lge i\u00e7in verimli ge\u00e7ti\u011fini, bu y\u0131l\u0131n da daha verimli olmas\u0131 i\u00e7in \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcreceklerini belirten \u015eahin, \u015funlar\u0131 kaydetti:<\/p>\n
“Trakya’ya sa\u011fl\u0131k turizmi i\u00e7in gelecek hasta say\u0131m\u0131z\u0131 \u00f6zellikle di\u015f, g\u00f6z gibi alanlarda daha fazla art\u0131rarak, pazarlamalar\u0131m\u0131z\u0131 da bu y\u00f6nde yaparak hasta say\u0131m\u0131z\u0131 art\u0131r\u0131p y\u0131ll\u0131k 60 bine \u00e7\u0131kartmay\u0131 hedefliyoruz. Hastanelere gerekli destekleri sa\u011flayarak kurumlar\u0131n altyap\u0131lar\u0131n\u0131 sa\u011fl\u0131k turizmine haz\u0131rlad\u0131k. Uluslararas\u0131 kalitede hizmet verecek \u015fekilde hastanelerimiz hizmetlerini y\u00fcr\u00fctmektedirler. Ticaret Bakanl\u0131\u011f\u0131 sa\u011fl\u0131k turizmi kapsam\u0131nda 90 milyon liral\u0131k destek verecek. Bu destekle de hedef pazar Balkanlar, Avrupa ve Orta Asya’da a\u00e7\u0131lacak fuarlara yeniden kat\u0131laca\u011f\u0131z, dijital pazarlama yapaca\u011f\u0131z. Bu \u00e7al\u0131\u015fmalarla hizmet sundu\u011fumuz hasta say\u0131s\u0131n\u0131 y\u0131ll\u0131k 60 bine \u00e7\u0131karmay\u0131 hedefliyoruz.”<\/p>\n
Sa\u011fl\u0131k turizmi i\u00e7in Trakya’ya gelen ki\u015filerin sadece tedavi olup d\u00f6nmediklerini dile getiren \u015eahin, bu ki\u015filerin ayn\u0131 zaman \u00e7e\u015fitli ziyaret ve geziler yaparak \u015fehirlerin ekonomilerine de katk\u0131 sa\u011flad\u0131klar\u0131n\u0131 belirtti.<\/p>\n
Tekirda\u011f Sa\u011fl\u0131k M\u00fcd\u00fcr\u00fc Ali Cengiz Kalkan da Trakya’n\u0131n sa\u011fl\u0131k turizminde daha \u00e7ok obezite cerrahisi, plastik cerrahi, kulak-burun-bo\u011faz, g\u00f6z ve di\u015f tedavileri alanlar\u0131nda tercih edildi\u011fini s\u00f6yledi.<\/p>\n
![\"\"](\"https:\/\/admin.aa.com.tr\/uploads\/userFiles\/88e4063b-7018-4331-b06e-f0cb513ac64c\/2024%2F02%2Fsaglik15-ali.jpg\"\/)
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T\u00fcrkiye’nin sa\u011fl\u0131kta yakalad\u0131\u011f\u0131 y\u00fckseli\u015fin sa\u011fl\u0131k turizmine de olumlu yans\u0131d\u0131\u011f\u0131n\u0131 ifade eden Kalkan, \u015f\u00f6yle konu\u015ftu:<\/p>\n
“Hastanelerin konforu, teknolojik donan\u0131m ve hekimlerin \u00f6zverileri sa\u011fl\u0131k turizmi i\u00e7in b\u00f6lgenin tercih edilmesini sa\u011fl\u0131yor. Bu y\u00fczden Trakya sa\u011fl\u0131k turizminden \u00e7ekim merkezi oluyor. Avrupa’dan, Afrika \u00fclkelerinden, Orta Asya’dan bir\u00e7ok hasta tedavi i\u00e7in b\u00f6lgeye geliyor. Gelen hastalar istedikleri t\u00fcm bran\u015flarda hizmet alabiliyor. \u00d6zellikle Tekirda\u011f \u015eehir Hastanesi’nde de onkoloji ve kardiyoloji b\u00f6l\u00fcmleri s\u0131k\u00e7a tercih edilen alanlar. Hastane imkanlar\u0131n\u0131n istenilen seviyede olmas\u0131 sa\u011fl\u0131k turizmi i\u00e7in ilgi olu\u015fturuyor.”<\/p>\n